Book Marketing for Academics:
A Guide for Authors
You conceptualized, researched, wrote, rewrote, and published a kick-ass academic book that has the potential to have a huge impact on the world. But to have that impact, your book needs to get into the hands of the right people. Book Marketing for Academics teaches you how to do just that.
Book marketing is about identifying and engaging a specific audience over time, tapping into genuine desire, harnessing your unique skills and expertise, and helping people use your book to make a change in the world. Maybe that change is creating their own awesome scholarship, maybe that change is helping undergraduates understand something better, maybe that change is inspiring activist work.
Your book can do all of these things, but folks have to find your book first.
That’s where Book Marketing for Academics comes in.